The new Call of Duty: Modern Warfare 3 has begun his conquest of the markets breaking records. Activision has confirmed that it has sold 6.5 million units of the game in its first 24 hours in the U.S. and the UK. The new title of the series 'Call of Duty' outsells 'Battlefield', its direct competitor published by Electronic Arts (EA), which sold 5 million units in its first week. The new CoD: Modern Warfare 3 has raised in the early hours 400 million (EUR 292.8 million), surpassing the previous record, also achieved by Activision with Call of Duty: Black Ops, which was $ 360 million (263.3 million euros). CoD: Modern Warfare 'has removed any doubt about its release. The title came with doubts about his reception, caused by problems in the development team early in the process and the possibility that he saw eclipsed by the previous game in the series. However, Activision can boast another seller in the market. The company got the last 8 days than 13,000 stores around the world would open at dawn so that users could get the new game, and the results have been spectacular. In a statement, it is the confirming the successful launch. "Call of Duty: Modern Warfare 3 has become the biggest launch of an entertainment product sales estimated over 400 million dollars and more 6.5 million units sold in North America and UK in the first 24 hours of its release, "he assured the company.
This is the third consecutive year that Activision gets better break records with one of their launch titles. Last year, the company managed to 'Call of Duty: Black Ops' collected $ 360 million in its first 24 hours in the U.S. and the UK. Furthermore, in 2009, the title prior to the launch of this year, 'CoD: Modern Warfare 2' got $ 310 million (226.7 million euros). "We believe the release of 'Call of Duty: Modern Warfare 3' is the biggest entertainment launch of all time in any medium and we have achieved this record, with sales in just two territories, "said Activision CEO Bobby Kotick. The company has been very satisfied with the results and has ensured that the series is already more than just a game. "'Call of Duty' is more than a game. It has become an important part of pop cultural landscape," said Activision Publishing CEO Eric Hirshberg. In addition, Hirshberg thanked the teams of "Sledgehammer Game Infinity Ward and they have done a brilliant game," in recognition of work that was initially difficult.
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